THE BRIEF

Starlush Coffee requires a refresh of the illustrations for its three popular blends: Mermaid's Blend, Brunch Brew, and Polar North. The project includes creating updated designs for the coffee bags and developing engaging social media visuals featuring the tagline, "Your favorite roasts. Reimagined." Additionally, Starlush needs a short animated commercial with the catchline, "Our most popular roasts. Reimagined." The designs crafted should align with Starlush's creative and high-quality ethos while capturing the unique personality of each blend.

Deliverables

1. Refreshed Coffee Bag Illustrations:

   • Three updated designs for Mermaid's Blend, Brunch Brew, and Polar North.

2. Social Media Assets:

   • Visuals for social media platforms featuring the tagline, 
     "Your favorite roasts. Reimagined."

   • Updated visuals with product descriptions.

3. Short Commercial:

   • A polished commercial featuring the three blends with the catchline,
     "Our most popular roasts. Reimagined."